Date: 17-May-2023
Location: Athens, GR, 176 74
Company: Lloyds Register
Job ID:38341
Location:Athens : 348 Syggrou Avenue
Position Category:Marketing
Position Type:Employee Regular
Marketing Manager- Energy Transition
Location: Athens, Greece
What we’re looking for
Maritime’s Energy Transition (ET) is rapidly becoming a critical component of Lloyd’s Register’s differentiated proposition across our global markets.
Accordingly, we are recruiting a Marketing Manager, whose remit crosses Brand Positioning, Client Engagement Strategies and Product Marketing, to ensure a coordinated, coherent, and strategic end to end Energy Transition Proposition thrives in the market.
What we offer you
- The opportunity to work for an organization that has a strong sense of purpose, is values driven and helps colleagues to develop professionally and personally through our range of people development programmes.
- Permament Role - Full-Time
- A culture that develops its colleagues and promotes from within and many other additional benefits.
The role
- In partnership with the Brand and Strategic Content teams to ensure LR’s brand, though leadership and key strategic content drives our Energy Transition strategy and business outcomes.
- Collaborate with the segment, sales and account management teams, and the global marketing operations team, establish a program of physical and digital client engagement activities thematically linked to the ET and in support of delivering ET commercial outcomes.
- Own product marketing programs for LR’s ET portfolio, including supporting the creation of new products and services, in line with market opportunities and LR’s ET strategy.
- Develop strategic market insight regarding Maritime’s Energy Transition (competition, buyers, collaboration with internal and external stakeholder groups) mapping opinion, ideas, suggestions, and experiences.
- Drive the development of positioning and messaging that resonates with colleagues, buyers and empower our sales channels (web and social media) to be successful.
- Track topline growth of the business and the effectiveness of the marketing strategies and campaigns employed to continuously innovate to stay ahead of competition.
- Align with company’s branding standards.
What you bring
- Bachelor’s degree in business or marketing; MBA preferred.
- Significant yearlong marketing experience with B2B demand generation experience with proven ABM specific knowledge and skills
- Proficient in productivity applications such as Microsoft Office, Project or Asana.
- Comfortable using collaboration and CRM tools such as Salesforce and DemandFarm.
- Familiar with marketing automation tools such as Demandbase, Pardot and Google Analytics.
- Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
- Exceptional ROI-tracking skills, able to demonstrate how a deliverable can lead to a successful outcome.
- Excellent leadership, people and management skills to interact with internal and external stakeholders effectively in a multicultural environment. Team player!
- Strong public speaking and writing skills, comfortable in front of large, senior groups.
- Passion to develop innovative programs that drive demand.
- An attention to detail and eye for quality are critical to your success, along with an ability to grasp and present our proposition with a solution focused thinking.
- Very good command (written and oral) in English using relevant professional terminology.
- Ability to work both independently and as part of a team with colleagues in person and around the world.
- Experience in the Maritime industry is considered an advantage.
- Authorization to work in the respective country is preferred.
About us
We are a leading international technical professional service provider and a leader in classification, compliance, and consultancy services to the marine and offshore industry, a trusted advisor to our customers helping to design, construct and operate their assets to the highest levels of safety and performance. We are shaping the industry’s future through the development of novel and innovative technology for the next generation of assets, while continuing to deliver solutions for our customers every day.
Be a part of
Lloyd’s Register is wholly owned by the Lloyd’s Register Foundation, a politically and financially independent global charity that aims to engineer a safer world through promoting safety and education. For a thriving ocean economy, Lloyd’s Register colleagues and Lloyd’s Register Foundation work together to fund research, foster industry collaboration and develop action-oriented solutions to make the world a safer place.
Want to apply
We hire people with a wide variety of skills, experience, and backgrounds. This includes people with disability, women, people identifying as LGBTIQIA+, culturally and linguistically diverse people, careers, and other varied groups.
We are committed to making all stages of our recruitment process accessible to all candidates. Please let us know if you need any assistance or reasonable adjustments throughout your application and we will do everything we possibly can to support you.
If you don't tick every box in these ads, please don't rule yourself out. We focus on hiring people who share our goal of working together for a safer, sustainable, thriving ocean economy.
We care, we share, we do the right thing
If you have further questions about this role, please contact us at careers@lr.org and we will respond to you as soon as possible. #LI-KC1
Diversity and Inclusion at Lloyd's Register:
Together we are one Lloyd’s Register, committed to developing an inclusive and safe workplace that embraces and celebrates diversity. We strive to ensure that all applicants to LR experience equality of opportunity and fair treatment, because we believe it is the right thing to do. We hope you do too.
The Lloyd's Register Group comprises charities and non-charitable companies, with the latter supporting the charities in their main goal of enhancing the safety of life and property, at sea, on land and in the air - for the benefit of the public and the environment. (Group entities).
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