Digitas is a highly-caffeinated playground where brilliant minds come together to make bold, award-winning marketing. We use data-driven insights to guide our work, but we also believe in a healthy dose of spirited storytelling as we strive to transform the marketing landscape.
As an experienced Business Intelligence Analyst, you will be a key player in driving the agency's data-driven strategy and recommendations process, delivering impactful outcomes for our clients' businesses. Your primary responsibility will be to manage business intelligence dashboards and reports that ensure data is continuously being used to plan and track CRM campaigns.
Key Responsibilities
- Create and maintain interactive dashboards and reports that showcase insights essential to drive strategy across audience planning and performance.
- Partner with stakeholders to optimize campaigns through performance analysis.
- Ensure timely delivery of quality dashboards and reports.
- Collaborate with cross-functional and cross-market teams to ensure seamless execution of business intelligence projects.
- A minimum of a Bachelor's degree in Computer Science, Statistics, Mathematics, or equivalent work experience is required.
- A minimum of 3 years of experience in a data analyst role.
- Expertise in SQL, BigQuery, and Tableau, with experience in deploying and maintaining dashboards.
- Excellent analytical, problem-solving, and communication skills.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong attention to detail and ability to prioritize tasks effectively.
- Preferred experience working with CRM systems such as Hybris.
If you meet the above requirements and are passionate about business intelligence, we would love to hear from you.
Additional Information
Digitas, a part of Publicis Groupe is the third largest communications group in the world, a leader in marketing, communication and digital business transformation. As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One.
Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness.
